19 store categories built in
Every item drops into one of 19 departments (Produce, Bakery, Dairy, Frozen, Beverages, Household and more), so the categories are ready out of the box.
Pauly groups every item into the right department and follows your store's walking order, so you shop one aisle at a time and never double back for the milk you passed ten minutes ago.
Last updated:
Pauly is a shopping list app that sorts your list in the order of your store. You set your aisle order once (the store route), and from then on every list follows it and shows which station you are at.
Most lists are written in the order things pop into your head: pasta, then apples, then pasta sauce, then bananas. Pauly is a shopping list app that fixes that automatically. Every item lands in the right category the moment you add it, so your grocery list is organized by aisle before you reach the store. There's nothing to tidy or re-type, and no scrolling back and forth at the shelf.
You notice the difference as soon as you walk in. Instead of a jumbled note you have an organized shopping list grouped by department and arranged in your store's walking order: you clear produce, move to bakery, pick up dairy on the way past, and finish at the registers in one straight pass.
You can dictate items if you like (the voice page covers that), but sorting is about what happens after an item is on the list: Pauly's 19 categories, your custom aisle order, the station indicator, and four sort modes. Together they do the organizing, so all you have to do is follow the list.
Every item drops into one of 19 departments (Produce, Bakery, Dairy, Frozen, Beverages, Household and more), so the categories are ready out of the box.
Drag the categories into the order you walk the store. Pauly saves that store route and reuses it every trip, so your list always matches your supermarket's layout.
Switch instantly between store route, category, A–Z and Z–A. Pick in-store routing for shopping or alphabetical for a quick lookup, whatever fits the moment.
A clear "Station 3 of 12" shows exactly where you are on your route, so you know what's done, what's next and that nothing got skipped.
Pauly knows hundreds of common groceries by name and synonym, so each item is recognized and filed correctly: milk to Dairy, salmon to Fish & Meat. The organized shopping list builds itself.
Your sorted list lives on your phone and loads instantly, with no network needed at the shelf where store Wi-Fi is patchy and signal is unreliable.
Type with autocomplete from a built-in catalog of 500+ grocery products, or dictate them. Each one is assigned to the right category automatically as it joins your list.
Drag the 19 categories into the order you move through your store. Pauly remembers it, so you never set it up again.
Switch to store-route mode and follow the station indicator from start to finish, one department at a time, with no backtracking.
An unsorted list costs you time on every trip. You read "apples" near the top, grab them, then hit "bananas" three lines later and walk back to produce you already left. Each of those returns is a small detour, and across a full shop they add up to a slow, zigzagging trip. Sorting your grocery list by aisle removes those detours: everything in one department is together, so you clear it once and don't return.
Department grouping beats raw aisle numbers because aisle numbers change from store to store and even within a chain, while departments are the same everywhere: every supermarket has a produce section, a dairy case and a frozen aisle. Pauly sorts by category first and then arranges those categories in your store's order, so the layout fits your usual shop and still works anywhere else.
Backtracking is what happens when related items are scattered down a list written in random order. You're constantly re-crossing the store for things you walked past. Grouping those items makes each aisle a single stop: you pick up everything you need there and keep moving forward.
Pinning a list to specific aisle numbers breaks the moment your store remodels or you shop somewhere new. Pinning it to categories doesn't. Pauly sorts by department first, then lets you order those departments to match your store's layout, so your organized shopping list keeps working even when the shelves move.
Categorizing is automatic. Pauly's trained data model covers 500+ grocery products with thousands of names and synonyms, so each item is recognized and assigned to the correct department whether you typed it or spoke it. You never build the grouping by hand.
Pauly's categories cover a real supermarket: Produce, Bakery, Cheese, Cold Cuts, Fish & Meat, Frozen, Canned, Beverages, Dairy, Staples, Snacks & Sweets, Household and Other, among the full set of 19. You can turn category grouping on or off with a single toggle, and every item you add slots into one of them.
Setting your store route takes one pass: drag the categories into the sequence you walk, say Produce first, then Bakery, Dairy, Frozen, and Household near the exit. Pauly saves that walking order and reuses it on every future trip, so there's no per-trip setup and nothing to relearn; the list opens in the right order each time.
Once you're shopping in store-route mode, a station indicator shows your progress as "Station 1 of 15" and counts up as you go, so you know how far along you are, which department comes next, and whether you skipped a section before heading to the checkout.
Different moments call for different sorting. Pauly gives you four sort modes you can switch between instantly, so the same shopping list works whether you're planning at home or moving through the aisles.
The auto-sorting, the 19 categories and the custom store route are all in the free version of Pauly. The free app is ad-supported, and you can use it without creating an account, since lists are stored locally on your phone and open instantly, online or off.
Pauly Pro removes ads, unlocks unlimited lists, and adds real-time shared lists and cross-device cloud sync for people who shop together. It costs €0.99 per month, €7.99 per year or €12.99 as a one-time lifetime purchase. None of it is needed for a list sorted by your store's aisle order.
It sorts automatically. As soon as you add an item, Pauly recognizes it from a catalog of 500+ grocery products and files it into the right category. The only optional step is dragging your categories into your store's walking order once, which Pauly then reuses on every trip.
Yes. Drag the 19 categories into the exact order you walk through your supermarket and Pauly saves that store route for every future trip. You can rearrange it anytime, and you can also turn category grouping on or off with a single toggle.
A store route is the walking order of departments through your supermarket. In Pauly you set it by dragging categories into the sequence you shop: produce, bakery, dairy and so on. Your list then displays in that order, guiding you through the store one aisle at a time without backtracking.
In Pauly it happens in two parts. First, items are auto-assigned to one of 19 departments as you add them. Second, you drag those departments into your store's aisle order once. From then on your grocery list is organized by aisle automatically every time you open it.
Pauly uses 19 store categories that mirror a real supermarket: Produce, Bakery, Cheese, Cold Cuts, Fish & Meat, Frozen, Canned, Beverages, Dairy, Staples, Snacks & Sweets, Household and Other, among others. Grouping by department like this keeps your list resilient across different stores.
Use a list that groups items by department in your store's order. Pauly does both: it sorts items into categories automatically and follows the walking order you set, so everything in one aisle appears together. You clear each section once and keep moving forward instead of doubling back.
Pauly's 19-category grouping works at any store, since every supermarket shares the same basic departments. The custom store route is tuned to your usual layout, so it's at its best in the supermarket you set it for. At an unfamiliar store, switch Pauly to category mode and everything stays cleanly grouped.
Pauly assigns a sensible default category to every item based on its product knowledge. If something occasionally belongs elsewhere for you, one-tap editing lets you change its category in a second, and you can turn category grouping on or off at any point.
Yes. Auto-categorization, all 19 categories and the custom store route are part of Pauly's free, ad-supported version. Pauly Pro (€0.99/month, €7.99/year or €12.99 lifetime) removes ads and adds shared lists and cloud sync, but none of that is required for sorting.
Yes. Your sorted categories, custom store route and station indicator all load instantly from local storage, so the aisle-by-aisle list works even where in-store Wi-Fi and signal drop out. You can browse departments and check off items in the aisle whether you're online or not. Cross-device cloud sync is a separate Pauly Pro feature, but the sorting itself never needs a connection.
Download Pauly free on iOS 15+ or Android 7+ and let your shopping list sort itself by your store's aisle order.